Just as they blew our minds (and world records) with “Dynamite,” the band of seven men from South Korea has just made an incredibly smooth comeback with a second all-English track “Butter”. Originally described as a “dance-pop track brimming with the smooth and charismatic charm of BTS,” the track certainly lives up to it and the aforementioned charm has melted our hearts for sure.
The music video starts off black and white with the boys wearing outfits similar to those of 80s rock legends. A beat extremely reminiscent of “Another One Bites the Dust” begins playing and Jungkook (with an EYEBROW PIERCING) starts off with the lyrics:
Smooth like Butter
Like a Criminal Undercover
Gonna pop like trouble
Breaking into your heart like that
Taehyung (V), ever so infuriatingly cool, follows up with:
Cool shade stunner
Gonna owe it all to my mother
Hot like summer
Gonna make you sweat like that
All seven of them pose for a group mugshot that has absolutely NO RIGHT to look so amazing, with Jin very aptly describing BTS and the effect they have on us with the following:
Oh when I look in the mirror
I’ll melt your heart into 2
I got that superstar glow
Suddenly, the chorus bursts out full of color and subsequently fills our lives with it too. The band breaking into a series of moves that show they’ll groove their way straight into making history once again, singing:
Sidestep right left to my beat (heartbeat)
High like the moon, rock with me baby
Know that I got that heat, Let me show you ‘cause talk is cheap
Sidestep right left to my beat
Get it! Let it roll!
Only one other song has filled me up with enough glitter, serotonin and stardust to move the earth, even while I’m bleary with sleep at 8 AM my time. And that is none other than last year’s hit single “Dynamite.”
I don’t think I have enough butter puns to describe the sheer excellence of the track! And do not even get me started about SUGA’s rap. Do not. You’ll never hear the end of it.
The rest of the music video and song have equal amounts colorful, charismatic, suave, and quite possibly the best possible way to confess your love to someone.
For BTS, the object of their affections was revealed in the sweetest homage to their fanbase: forming the word ARMY with their bodies, with the lyrics “Got ARMY right behind us when we say so.”
If anything, BTS keep on proving that one can be a happy pill and make history side-by-side.
While everyone was trying to make sense of the chaos 2020 had brought with the pandemic, global superstars BTS gave us their album “BE” and made sure to let us know that we weren’t alone.
“Dynamite” went on to become a record-breaking, Billboard-chart-topping, Grammy-nominated gargantuan that clearly outran all other competitors in the global music industry by a million miles. Their second single, “Life Goes On,” became the first non-English track to debut on top of Billboard charts.
In the hour since its release, “Butter” has racked up 20 million views already, making it the fastest video in Youtube history to get that amount of views. Let’s not forget “Dynamite” ended up breaking a world record for the fastest music video to reach 100 million views in 24 hours.
Will BTS break their own records once again with “Butter”? Will this be the song that finally gets them a long-deserving GRAMMY award after their snub earlier this year? We’ll see.
But one thing’s for sure, nothing is impossible for these seven wonderful men. With their talent, dedication, hard work, and the love they hold for their fans and passion, the universe has always conspired to work in their favor.
They’ll be performing the song at Billboard Music Awards (BBMAs) in two days’ time, so keep an eye out for that
In the meantime, I think I’m going to make pancakes and sidestep right left to the beat while I do so. Looks like the perfect food to have while watching the boys prove once again how nobody’s “butter” than them.
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