Lately, the beauty community seems to be shifting its focus to skincare. Skincare tips and information are quickly becoming more popular amongst the public who are searching for beauty related content. There are popular skincare influencers across all major social media platforms from Instagram, YouTube, Tick Tock, and even Twitter. 

Particularly, Black women skincare influencers are a major influence and source of reliability in the skincare community on social media. Notably, many of these Black women who are skincare enthusiasts or estheticians also own skincare lines or companies of their own. 

Here are 7 up and coming Black woman-owned skincare companies to look out for:

1. Rosen Skincare

[Image description: Skin care products from Rosen Skincare.] Via sodazzlingblog.com
[Image description: Skincare products from Rosen Skincare.] Via sodazzlingblog.com
Jamika Martin, brand owner, and founder created Rosen after her own struggles dealing with acne. Rosen caters to individuals with acne-prone skin and offers people a cleaner way to combat their stubborn skin concerns. Rosen values integrity by committing themselves to be transparent regarding what is in their skincare products, how the products are made, and, ultimately, what makes their products so effective. 

Rosen’s skincare products can be found in Urban Outfitters and Nordstrom. Follow them on Twitter and Instagram.

2. Black Girl Sunscreen

[Image description: A product photo of Black Girl Sunscreen.] Via beautyindependent.com
[Image description: A product photo of Black Girl Sunscreen.] Via beautyindependent.com
Black Girl Sunscreen, created in 2016, is probably one of the most prominent, up and coming sunscreen companies to come out of the last decade. Black Girl Sunscreen caters specifically to people with melanin as the founder, Shontay Lundy, wanted to make a sunscreen that doesn’t leave streaks or white casts on dark skin. However, anybody can benefit from Black Girl Sunscreen’s amazing formula. They do not use parabens or harmful chemicals to craft their sunscreen, which, notably, is also kid-friendly.

You can find Black Girl Sunscreen in Target. Follow them on Instagram and Twitter.

3. Buttermeupgoods Skincare

[Image description: Skin care products from Buttermeupgoods Skincare.] Via buttermeupgoods' Twitter
[Image description: Skincare products from Buttermeupgoods Skincare.] Via buttermeupgoods’ Twitter
Established in 2014, Buttermeupgoods Skincare covers all your skincare and wellness needs in one go. This Black woman-owned luxury skincare company challenges consumers to invest in their skin and seeks to take your skincare routine to the next level. Buttermeupgoods provides natural, hand-crafted products that are formulated with organic, non-GMO ingredients as stated on their website. Their products cater to various skin types and concerns and have no harsh additives, chemicals, or ingredients.

Follow them on Instagram and Twitter.

4. GLOWDEGA

[Image description: Two hats from GLOWDEGA laying on the grass.] Via shop.thefairyglowmother.com
[Image description: Two hats from GLOWDEGA laying on the grass.] Via shop.thefairyglowmother.com
“Like a bodega but for skincare.” GLOWDEGA’s online shop was born amidst the pandemic last year to accommodate the company owner’s temporarily closed skincare studio in Oakland, California. This up and coming skincare store is owned and operated by @FairyGlowMuva as listed across her social media accounts or otherwise Hadiyah Daché.

GLOWDEGA provides a range of products and services. Customers can order face products and cleansing tools from some of their favorite brands as well as book online skin consultations.

Follow GLOWDEGA on Instagram and Twitter, and subscribe to Hadiyah’s Youtube channel.

5. Ixora Botanical Beauty

[Image description: Skin care products from Ixora Botanical Beauty.] Via youtube.com
[Image description: Skin care products from Ixora Botanical Beauty.] Via youtube.com
Ixora Botanical Beauty’s products are the results of when natural skincare meets science. This small, Black woman-owned company was launched in 2012 from the St. Croix, U.S. Virgin Islands. Since then, Ixora Beauty has since sold over $100,00 worth of products and caters to customers across the globe. 

Ixora Beauty’s products specifically cater to dry skin and other skin conditions such as eczema and psoriasis in a way that is both natural and affordable. They also offer personalized skincare consultations in addition to their wide range of skin, bath, and body products for both men and women.

Follow them on Twitter and Instagram.

6. Honeydipped Cosmetics

[Image description: Skincare products from Honeydipped Cosmetics.] Via sanantoniocurrent.com
[Image description: Skincare products from Honeydipped Cosmetics.] Via sanantoniocurrent.com
Honeydipped Cosmetics was founded in 2017 by company-owner Tamara Thomas. This up and coming skincare line is an all-natural, plant-based, organic skincare line that is additionally cruelty-free. Honeydipped offers its customers a diverse range of products from cleansers, face and beard serums, and moisturizers as well as body care items like body butter and washes.

Their products have been featured in prominent publications like British GQ, Vanity Fair, and Harper’s Bazaar. Additionally, Honeydipped frequently offers valuable skincare advice across their social media accounts, including Instagram and Tik Tok.

Follow them on Instagram and Twitter.

7. Base Butter

[Image description: Skin care products from Base Butter.] Via twitter.com
[Image description: Skin care products from Base Butter.] Via twitter.com
Base Butter has been featured in publications such as Essence, Elle, and Cosmopolitan. Co-founded by CEO She’Neil Johnson and VP of product Nicolette Graves, Base Butter seeks to make accommodating skincare for acne-prone and oily combination skin types.

Their products are designed to be understood by their customers in a way that is simple yet effective. Base Butter wants to help people feel protected and comfortable in their skin by crafting nourishing products that are redefining the intersections of beauty and skincare.

Follow them on Twitter

With the re-emergence of the Black Lives Matter movement last summer as well as it being Black History Month, many consumers are looking for Black-owned companies to give their support. There are tons of great up and coming Black woman-owned skincare lines, founded within the last decade, definitely making their mark within the skincare space across social media and beyond. We’re definitely here for it and hope you are too!

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  • Ebony Purks

    Ebony Purks is a recent college graduate with a bachelor’s degree in English with a concentration in professional writing. She is a freelance writer and blogger and runs a personal blog called Black Girl’s Digest. She writes analyses covering anything from pop culture to current events. In her spare time, Ebony enjoys bingeing her favorite shows on Netflix, watching YouTube, practicing yoga, and reading on occasion.

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